Somayar E-Ticket Bus Logo - Ticketing solution for public transport in Morocco

Bus Ticketing & ITS/PIS Solutions in Morocco

Somayar, the Moroccan leader in ticketing, CAD/AVL, and urban mobility solutions in Morocco, designs and deploys comprehensive electronic ticketing systems as well as Computer-Aided Dispatch / Automatic Vehicle Location and Real-Time Passenger Information (CAD/AVL & RTPI) systems for public transport networks in Africa.

Our approach aligns fully with the international standards promoted by the UITP (International Association of Public Transport), ensuring modern, sustainable, and high-performing networks. From on-board ticket sales and real-time fleet tracking to LED destination displays and passenger mobile applications, we cover the entire urban transport value chain and actively contribute to the development of urban mobility in Morocco. Already operational in 10 Moroccan cities, we put our expertise at the service of local authorities and operators to modernize transport networks. Discover our projects.

Bus équipé du système SAEIV Somayar au Maroc
Système d'information voyageurs de transport urbain au Maroc
Bus Mobility and Ticketing Solution in Morocco by Somayar

Bus Ticketing: Modernize Your Public Transport Network

Our bus ticketing solution in Morocco integrates advanced technology that simplifies and optimizes the management of urban public transport. The system enables fast ticket validation, diverse payment options (cash, contactless card, subscription), and real-time tracking of passenger flows. The result: increased operational efficiency, a significant reduction in fraud, and a seamless user experience with instant updates via the Hafilati mobile app. Adopt our bus e-ticket solution to transform your network and deliver superior quality service to your riders. Our ticketing system integrates with our GPS tracking solution for complete monitoring. Contact us for a demonstration.

Terminal embarqué chauffeur pour billetterie bus au Maroc

On-Board Driver Terminal

Installed in every bus, it serves as the operational core of our ticketing system: enabling real-time ticket sales (single, return, subscriptions), on-board receipt printing, and access to trip data, all without relying on any external point of sale. Its key features include automatic data synchronization, an intuitive interface adapted to all driver profiles, as well as automatic station detection with route switching. To learn more, discover our CAD/AVL & RTPI module in detail

Carte d'abonnement transport bus au Maroc - billettique Somayar

Bus Subscription Card & Contactless Payment

Accepts all passenger payment methods (cash, bank cards, prepaid transit cards, and contactless subscription cards), and offers multiple options: student subscription (unlimited access, configurable by school period), civil servant subscription (unlimited access on defined routes), prepaid card (number of trips configurable by profile), and multi-line subscription (single or multiple fares based on the routes).

Application mobile Hafilati pour passagers de bus au Maroc

Passenger Mobile Application (Hafilati)

Your passengers deserve a modern experience. The Hafilati app allows them to view real-time schedules, available routes, and live bus locations along their journey.

  • View schedules by route and stop
  • Locate the next bus in real time
  • Plan their journey independently
  • Receive alerts in case of service disruptions

The 12 modules of our E-Ticket Bus solution

SALES MODULE

Revenue tracking by driver, route, bus, trip, or globally

DESTINATION CONTROLLER

Control of electronic destination displays on buses

TARIFF MANAGEMENT

Configuration of single and multiple fares by route and period

PREPAID CARDS

Setting the number of trips for limited-duration subscriptions

STUDENT SUBSCRIPTION

Management of unlimited subscriptions for students and civil servants

CONTROL & FINE

Real-time monitoring of terminal status — automatic alerts in case of anomalies

SMART TERMINAL

GPS-based station detection and automatic route/trip changeovers

SYNOPTIC SYSTEM

Real-time tracking of boardings and alightings at different stations

APP. HAFILATI

Passenger information: real-time bus arrival times

TERMINAL MANAGEMENT

Remote supervision of the status of all on-board POS devices

VOICE ALERTS

Automatic announcements upon station arrival and route changes

REPORTING

Revenue by period, bus occupancy rates, break-even analysis, exports

Why Choose Our Bus Ticketing System?

  • Already deployed and proven in 9 Moroccan cities, spanning diverse operating environments. (view our projects)
  • Flexible and modular integration, allowing features to be added progressively without replacing the entire existing system.
  • Fraud reduction, thanks to real-time control and automatic data synchronization.
  • Comprehensive operations monitoring, via detailed dashboards and reports for data-driven decision-making.
  • Lifetime technical support, including maintenance, updates, and continuous assistance.

A Guide to Choosing Your Bus Ticketing System

Dashboard de pilotage billettique et SAE - solution Somayar Maroc

DID YOU KNOW... WE ARE PRESENT IN 9 CITIES: TETOUAN – KENITRA – TAZA – KHENIFRA – BENI MELLAL – TAROUDANT – LAAYOUNE – BERKANE – ERRACHIDIA – BESLIMANE –DID YOU KNOW... WE ARE PRESENT IN 9 CITIES: TETOUAN – KENITRA – TAZA – KHENIFRA – BENI MELLAL – TAROUDANT – LAAYOUNE – BERKANE – ERRACHIDIA – BESLIMANE –

SAE – Operating Assistance System

The Computer-Aided Dispatch (CAD) system is the operational brain of your transit network. It centralizes all your fleet’s operational data to give you complete, real-time visibility into your operations, enabling you to act before issues impact your passengers.

What CAD concretely changes for your network:

  • Fewer delays thanks to continuous route optimization
  • Improved punctuality as perceived by passengers
  • Reduced operational costs through optimized resource allocation
  • Increased responsiveness in case of incidents or service disruptions
Système d'aide à l'exploitation SAE pour bus au Maroc

Scheduling & Route Management

Define, modify, and optimize your routes from a centralized interface. The scheduling module integrates time constraints, route frequencies, and peak demands to provide you with the most efficient configurations.

Real-Time Vehicle Location and Tracking

Every vehicle in your fleet is continuously located. You can visualize on a synoptic map the exact position of each bus, its advance or delay against the schedule, and the status of its on-board terminal.
Real-time GPS tracking of your bus fleet.

Communication and Operational Monitoring

The communication module, coupled with our Hytera radiocommunication solutions, enables direct exchange between the control center and drivers. Alerts are transmitted automatically in the event of an anomaly detected on a terminal or a vehicle.

Reports & Performance Analysis

The CAD/AVL system automatically generates detailed performance reports: punctuality per route, occupancy rates, revenue per driver, and incidents per period. Actionable data to manage your network with precision.

Afficheur de destination Hanover Display pour bus au Maroc

RTPI – Real-Time Passenger Information System with Hanover Displays

In partnership with Hanover Displays, the world leader in destination displays and passenger information systems, Somayar deploys complete RTPI solutions for public transport networks in Morocco. From high-resolution LED destination signs (up to 30× sharper than standard models) to on-board TFT screens, our solution covers all passenger information needs.

About Hanover Displays

Built on an unparalleled reputation for excellence and innovation, Hanover Displays is a global leader in the field of dynamic displays and passenger information systems. Their commitment to quality, reliability, and creativity has made them the partner of choice for companies looking for advanced display solutions.

SIV – Exceptional Products and Services

Somayar offers comprehensive solutions for embedded information systems in public transport in Morocco. From external destination displays to back-office software management, our partnership with Hanover Display ensures an optimal user experience. Discover the perfect blend of Somayar's expertise and Hanover Display's innovation for cutting-edge solutions.

LED Destination Display Bus Sign – Hanover Displays Morocco

Destination display

Discover our high-resolution LED displays, offering exceptional sharpness up to 30 times greater than standard displays, and redefining the standards for clarity and visual impact.

On-Board Passenger Information System (PIS) for Buses in Morocco

Passenger information

Discover our illuminated strips and versatile TFT screens, providing dynamic displays triggered by GPS, door signals, and stop buttons, for a responsive and perfectly tailored experience to your transport system.

Passenger Information Solution for Rail and Bus Transport

Passenger Information Systems

It's crucial to provide passengers with clear information. By informing passengers of their exact location during their journey through "Current Stop" and "Next Stop" messages, we ensure they alight at the correct stop, allowing for a stress-free travel experience.

SIV – Key Benefits for Your Business

Somayar has partnered with Hanover Display to offer you a unique combination of local expertise and global technology. Our commitment to innovation, quality, and exceptional customer service makes this collaboration the ideal solution to elevate your business to new heights.

Maximum Visibility

Increase your brand's visibility with high-performance screens and compelling content.

Customer engagement

Create interactive and engaging experiences for your customers, strengthening brand loyalty.

Flexibility and control

Manage and adapt your advertising campaigns in real time with our user-friendly interface.

Solutions 100% compliant with tender specifications (Calls for Tenders)

Our Bus E-Ticket and Hanover Displays CAD/AVL & RTPI systems scrupulously meet the technical criteria imposed by the Ministry of Transport and Logistics of Morocco for urban transport networks. We assist you in the technical drafting of your tender responses. Optimizing public transport with CAD/AVL & RTPI

Auxiliary Products

Audio loop

On-board video surveillance for buses. Accessibility for hearing-impaired passengers and regulatory compliance

Automatic Passenger Counting

On-board passenger counting for buses. Accurate ridership data by route and by hour.

On-Board Wi-Fi

Additional service for passengers, differentiating your network

On-Board Video Surveillance

Passenger and Driver Safety, Anti-Social Behavior Deterrence

On-Board Automatic Fire Suppression System

Already operational across 10 Moroccan cities.

Our expertise in ticketing & CAD/AVL & RTPI is not theoretical. It has been built project after project, network after network, across diverse urban contexts throughout the Kingdom.
Read also: Discover the details of our successful ticketing deployment in Errachidia.

BENI MELLAL

BERKANE

KENITRA 

KHENIFRA

LAAYOUNE

TAROUDANT

TAZA

TETOUAN

BENSLIMANE

Do you have a project?

Our engineers are available to analyze your requirements and provide a custom solution. Free consultation, response within 24 hours.

Bus Ticketing & CAD/AVL FAQ in Morocco

Yes. The Hafilati mobile app, available for free on iOS and Android, allows passengers to check real-time arrival schedules, locate the next bus on their route, plan their itineraries independently, and receive alerts in case of disruptions. It directly contributes to enhancing the passenger experience across your network.

Yes. Somayar provides comprehensive training for drivers and operators on using the on-board terminals, the management dashboard, and all 12 modules of the E-Ticket Bus solution (sales, inspection, reporting, subscription management, voice alerts, etc.). Refresher sessions are also offered after system commissioning.

Our system reduces fare evasion through several mechanisms: real-time validation tracking, automatic data synchronization between terminals and the central server, a dedicated inspection and fine module, and revenue tracking per driver. Every transaction is tracked, time-stamped, and auditable, eliminating revenue leakage and reinforcing the financial transparency of operations.

The deployment time depends on the size of the network. For a network of 20 to 50 buses, expect 2 to 4 months, including the technical study, terminal installation, driver training, and system commissioning. Contact us for a personalized assessment.
Yes. Our ticketing solution integrates natively with SOMAFLEET, our GPS geolocation platform, to offer unified management of your routes, vehicles, and revenue. You can monitor bus positions in real time while tracking revenue by driver, route, or trip from a centralized dashboard.

Our E-Ticket Bus solution supports multiple payment methods: cash, contactless bank cards, prepaid transit cards (with a configurable number of trips), student subscriptions (fully customizable unlimited access by school period), civil servant subscriptions (unlimited access on defined routes), and QR codes via the mobile app. Hafilati. La configuration est flexible et adaptable à chaque réseau.

Notre solution est actuellement opérationnelle dans 9 villes marocaines : Tétouan, Kénitra, Taza, Khénifra, Béni Mellal, Taroudant, Laâyoune, Berkane, Errachidia et Benslimane. Chaque déploiement est adapté aux spécificités locales du réseau de transport. Voir nos projets billettique.
La billettique SAEIV (Système d’Aide à l’Exploitation et Information Voyageurs) est une solution intégrée qui combine la vente de titres de transport électroniques, le suivi GPS des bus en temps réel, l’information voyageurs (afficheurs LED, annonces sonores, application mobile) et des outils de pilotage pour les exploitants. C’est le système complet qui modernise un réseau de transport public, de la vente du billet jusqu’au suivi de la ponctualité.